One of the pretty common keyword phase which is searched on Google is ' why use Google adwords?'. It suggests that there are a lot of marketers and business owners who have heard about Google ads but aren't sure how Google can work for them. You may know that Google ads can work for almost any type of business. But using Google ads, requires time and money but thousands of marketers have found that this time and money investment is not a loss. But if you have never used Google Ads before, then you may wonder whether or not it is worthwhile to hire a Best Google Ads Company in India. Here are some reasons to use Google Ads.
Google Ads is scalable
If it is compared to traditional marketing channels such as TV, magazine advertising, then you can find that online marketing is highly measurable and here the Google Ads PPC is one of the most measurable of online channels. This is always difficult to make exact measurements in SEO because you may not know what actions led to increased or decreased rankings. In that case, social media is equally difficult to measure. But as per the Adwords Services in Delhi, Google Ads is more transparent which can provide tons of PPC metrics that allow you to see at a granular level what works and what doesn't.
Google ads is flexible
Google ads provide tons of options to customize your campaigns and ad for your particular needs. As examples, with Google ads you can
- Specify keyword match types: Google Ads Agency Company will only display your ads to people who search for an exact keywords you specify like ' Vegas hotels' by filtering out traffic on general terms related to Las Vegas hotels.
- Use ad extensions:You can use ad extensions to display product images, a phone number, a mega pack of links to your site and your physical location in Google ads.
- Narrow your audience: It will help you by narrowing down your audience on the basic of location, time of day, language, browser or device type and more. In Google ads, you don't have to display your ads around the world.
Google ads is faster than SEO: For any new business, it takes a month to see results from SEO. Google Ads is a great workaround for the new businesses because here you don't have to wait around so long to see results. During working on your site's SEO, you can put resources into Google ads campaign and start getting impressions and clicks immediately.
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