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Types of Social Media Platforms to Boost the Business ROI

Types of Social Media Platforms to Boost the Business ROI


Social media is now become a power of business in order to grow business and boost social awareness. Nowadays, almost all the people have connected with social media. Actually, social media is an online place where people come to get connected with their friend and family globally. Also, it has become the most popular name in digital marketing industry that every company consider for their advertising purpose.


In Today’s era, lots of social media platforms are available on the digital world just like stars in the sky. Social media platforms have its respective audience according to their popularity in different-different countries, some of social platform are globally famous and have global audience, that is why it’s become a great place to connect business with buyers


These are some of the best social media platforms used on the internet world



One of the biggest social media networks which was launched in July 2003, created by Mark Zuckerberg. It becomes the most famous social network due to its functionality and easy to use. Now Facebook is available to access from Desktop, Laptop, Mobile, even Facebook started to develop its own game application, so now people can use Facebook for gaming also.



Twitter is first choice of big marketers, politicians, celebrities and general people. If you are addictive of Twitter than you can feel updated with news, entertainment, promotional message, tips and current affairs. Billions of Twitter handlers post their thoughts through the update status function that is limited to 140 characters. Nowadays, many politicians, news channels use it to break the news globally.



It is a most loved social media platform for all age group of people; here creators are sharing their visual content to earn money. It was launched on 23rd April 2005 and becomes the most popular engaging platform. With the growth of audience on Youtube, the concept of video marketing comes in the market to advertise business on Youtube and earn money, boost brand awareness.


Read Also: What is the Importance of SEO Services in Digital Marketing


These are the first three popular social media sites. Also, Google+, Instagram, Skype, are considered as popular social media platforms. The main advantage of social media is that, it has the capability to reach worldwide customers. Thus, companies first choose the social media platform to boost online reputation management.

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